Ageism Awareness Day promotes awareness of the ramifications of ageism at the individual, interpersonal, societal, and cultural levels.
Ageism is defined as “the stereotypes (how we think), prejudices (how we feel), and discrimination (how we act) towards others or oneself based on age” (World Health Organization, American Society of America Ageism & Culture Advisory Council).
Ageism affects all age groups. It influences all aspects of experiences across generations, including social interactions, language usage, public policy, economy, and the health care system (American Society of Aging; ASA).
ASA developed an Ageism Fact Sheet (https://www.asaging.org/sites/default/files/2024-
08/Ageism%20Fact%20Sheet%20-%20Ageism%20Awareness%20Day_0.pdf), providing information about types of ageism (e.g., internalized, interpersonal, institutional).
It addresses how ageism “harms us,” singly and collectively, economically at the societal level.
Among older adults, ageism can negatively affect their self-image, overall health, quality of life, longevity, financial status.
Ageism is apparent in our society, medical field, healthcare, media, marketing, advertising, and the workforce.
Promote positive views about aging
It is essential to disseminate information offering positive views of aging, spotlighting older adults who are aging well.
Indicate what they are doing in terms of volunteerism, work, advocacy efforts, creative expressions etc.
Aging-related changes
Older adults are marked by heterogeneity, despite stereotypes.
With aging, there tends to be changes in hearing and vision; a decline in bone density, muscle mass, and skin elasticity; an increased likelihood of having at least one chronic physical health condition; and a gradual slowing in functioning (American Psychological Association, National Institute on Aging).
Dementia and depression are not normal aspects of aging. Despite aging-related changes, an older adult:
can maintain purpose and meaning in life;
work to build strength and resilience;
embrace creativity and wisdom;
pursue endeavors that he/she is passionate about, and
remain socially and intellectually engaged.
What should be done in Ashland County?
Advocate that the Older Adult Behavioral Health Coalition of Ashland County offers at least one presentation addressing ageism during Elder Empowerment Month (June). Contact Ashley Ackerman, MHRB (419-281-3139).
Advocate that the MHRB uses levy dollars to promote awareness of ageism and its impact on mental health and well-being to ALL stakeholders. Contact David Ross, MHRB
(419-281-3139).
Promote awareness of ageism and aging well – in relation to all generations – using all available mechanisms, not limited to social media platforms and podcasts.
Promote awareness of work being done at Catholic Charities Ashland County to forge multigenerational connections (contact Denise Conrad, 419-289-1903).
Be observant and aware of ageist actions by service providers, agencies/organizations,
and professionals. Advocate for change.
Diana Spore, PhD, MGS, is a social gerontologist, advocate, freelance writer, and older adult. She resides in Ashland.